Writing

4 tips for better SEO content

August 1, 2014
When writing for the Web, you no longer need to focus on keyword density to rank high in search engines. Instead, focus on writing high-quality content.

Pitch your guest blog ideas

August 1, 2014
Guest blogging expands your network and helps establish your place within your field. When submitting a pitch to blog owners, show them that you are worthy of a spot on their blogs.

Draft a more engaging speech

August 1, 2014
Giving an effective presentation depends largely on how well you know your audience. As you write your speech, ask these questions:

8 ways to improve your blog

July 1, 2014
Anyone can start a blog. To build readership and keep followers engaged are more challenging. Here are eight tips to make your blog stand out:

Market with engaging emails

July 1, 2014
Your subscribers’ inboxes are likely overflowing. To keep readers interested, you’ve got to write convincing, engaging emails.

Write your personal story

July 1, 2014
Even if you aren’t actively looking for a new job, it’s a great idea to keep your résumé up to date should promotional opportunities within your own company arise. But does your résumé reflect who you really are?

Become an industry expert

July 1, 2014
Years of experience may be the largest factor in becoming recognized as an expert in your field. However, there are many proactive ways to position yourself as a knowledgeable person.

Boost your digital presence

June 1, 2014
Guest blogging is a quick way to build up your online presence. If you aren’t getting the traffic or connections you seek, consider reaching out to credible blogs in your industry.

3 newsletter tips

June 1, 2014
If you have a corporate newsletter, ensure that the time you invest in creating it is worth it. Create a newsletter employees will actually read with these tips.

6 ways to avoid business jargon

June 1, 2014
When communicating within your industry, business jargon is very common and often becomes second nature. When communicating with clients or potential business partners, it’s likely less appropriate.