Writing

Mobile-friendly subject lines

November 1, 2013
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16 ‘unwritten rules’ for texting

May 10, 2013
Now that everyone is spending more time texting, a few rules of the road might be in order. Geoffrey James, writing in the Sales Source column for Inc., has come up with his unwritten rules for business texting.

Limit replies

March 1, 2013
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The power of 3

January 9, 2013
Three blind mice, the three little pigs, three wishes—there’s a reason childhood stories revolve around the magic number “3.” Our brains tend to think in threes.

Use words to evoke strong feelings

November 1, 2012
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3 techniques for memorable lines

April 1, 2012
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6 ways to draw readers in

March 1, 2012
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5 ways to win people over

February 1, 2012
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Words, Words, Words: August ’19

January 1, 2012
Write it right, say it right, spell it right.

Words, Words, Words: June ’20

February 1, 2004
Write it right, say it right, spell it right.