Social Studies

Micro-social videos are a great marketing tool

June 10, 2015
The videos, ranging from six to 10 seconds, are all the rage. Here’s why you should integrate them into your marketing strategy.

The rules of LinkedIn

April 30, 2015
Undoubtedly, LinkedIn is the social media tool of choice for professionals. Whether you are building your network to gain career opportunities, reach potential contacts or stay connected with peers and colleagues, make sure you follow these rules.

Social media prompts crime

March 25, 2015
Employees who post details about your organization on social media make it vulnerable to criminals. You can mitigate the risk by following these tips.

Think before tweeting

February 27, 2015
One bad tweet can cause outrage and tarnish your brand. Fol­­l­ow these tips to prevent a Twitter post from backfiring.

Twitter tricks and tips

January 28, 2015
With over 500 million tweets sent each day, it’s easy to feel your messages are insignificant. So make the best of it. Here are some tips and tricks to get the most out of your 140-­character experience. Visual social media reports

December 5, 2014
Presenting social media data in the form of images and graphics makes them easier to read and helps you present what is important over what is just noise. offers an online set of free products that can help you present your analytics easier and more visually.

Google Helpouts

February 3, 2014
As the expert in finding information, Google’s newest product, Google Helpouts, connects people who need help with the experts who help via video.

Use social media to increase page ranking

December 4, 2013

With so much being done on social media, search engines have changed how they decide what websites are displayed when someone searches for a topic. Here are five tips for leveraging your social media to increase your page ranking.

Social media channels explained

June 5, 2013
With so many social media channels, it can be confusing to know how to leverage each channel for business. Some helpful tips on how to use each channel:

12 ways to engage your customers with ‘real’ videos

February 7, 2013
Video is becoming the preferred method of communication for many customers. Using videos opens many new and creative ways to deepen the relationship with customers, increase communication and drive new business.